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Computer Market Research: Your Channel Management Partner

by | Mar 21, 2023 | Market Research and Channel Management | 0 comments

Photo by Lee Campbell

When it comes to your channel management software needs, Computer Market Research is your leading and top partner. With cost-effective solutions as their priority, the company helps clients optimize and manage their channel marketing and investment initiatives to further leverage their company to success.

Computer Market Research (CMR) is a leading provider of channel management software and services to global 500 companies and small businesses. Since its inception 39 years ago, the company has been committed to delivering cost-effective solutions that streamline channel partnerships, optimize channel marketing, and manage channel investments.

One of the key areas where CMR excels is Channel Partner Management. The company’s partner portal is a cloud-based application that provides specific information to partners, including product information, pricing, training, and support. The portal is designed to be user-friendly and customizable, allowing partners to access the information they need quickly and easily.

Computer Market Research and Its Services

In addition to the partner portal, CMR offers ERP/CRM integration, which provides two-tier channel visibility and access to point of sale (POS) data. This allows companies to track sales data from their partners and make informed decisions about product development and marketing. Another area where CMR excels is channel marketing management. The company’s Co-op/MDF management system is customizable and supports multiple fund types and opportunities. This allows companies to provide incentives to their partners and to ensure that they are investing their marketing dollars effectively.

CMR also offers Rebate Management, which allows companies to upload sales data via POS processing and data import. This provides real-time visibility into rebate payouts and helps to reduce disputes.

Channel Marketing Automation is another area where CMR provides value to its clients. The company’s platform provides analytics that can be used to measure the success of marketing campaigns and make data-driven decisions about future investments. CMR also excels in the area of Sales Management.  The company’s deal registration system allows value-added resellers (VARs) and system integrators (SIs) to provide leads to vendors, who can then approve and register the deals. This helps to ensure that partners are compensated for their efforts and encourages them to continue to invest in the relationship.

CMR’s Value

CMR’s Channel Sales Opportunity Management System is also designed to streamline the sales process. The platform allows companies to register and approve deals quickly and efficiently, reducing the time and effort required to close sales. Finally, CMR offers Channel Data Management services, including Automated Ship and Debit and Channel POS and Inventory Management. These systems help companies to track discounted transactions, resolve payout disputes, and manage the entire lifecycle of their products, from SKU creation to sales and returns.

Overall, CMR is a company that is committed to providing cost-effective solutions to its clients. The company’s expertise in channel management, marketing, and sales has made it a trusted partner to global 500 companies and small businesses alike. If you are looking to optimize your channel partnerships and investments, CMR is a company that is worth considering.

Learn More About Us

We are here to provide you with more information, answer your questions, and equip your business with the most robust and efficient channel solutions

Contact us to learn more about how we can help you automate your channel data collection and data processing analysis.

Computer Market Research can help you:

Capture customer data quickly and efficiently

Access your data securely from any web-based portal 24/7

Improve your channel communications

Receive information and respond in real time

Identify and solve potential problems in the pricing of products or promotions

Send automatic reminders to partners so deadlines are kept

Receive detailed reports in easy to read, easy to understand formats

Much, much more…..


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